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Name confusion, cleared up

Amplaud is not Plaud, and it is not Applaud.

Several companies and one ordinary English verb sound almost identical. None of them are each other. Here is who is who, so you can get where you were actually going.

Amplaud

Customer proof software

A workspace for collecting customer testimonials and reviews, approving them in one library, publishing them as a Wall of Love, and rewarding the advocates who spoke up.

Marketing, customer success, and founders who need public proof they can trust.

See the product

Plaud

AI voice recorders (a different company)

Hardware for recording and transcribing meetings. Plaud.ai sells devices such as the Plaud Note and the wearable NotePin, with transcription and AI summaries in a companion app.

People who want conversations captured, transcribed, and summarised.

Go to plaud.ai

Applaud

An English verb

To clap, or to express approval. It is also the most common misspelling of Amplaud, which is roughly how the name is meant to sound.

Anyone who typed the name from memory.

You probably wanted Amplaud

Amplaud and Plaud are separate, unaffiliated companies. Plaud and its product names are trademarks of their respective owner, referenced here only to tell the two apart. Applaud HR, Amplify Reviews, and Applaud Technologies are likewise unaffiliated, and their names belong to their respective owners. Details checked on each company’s own site in August 2026.

Same sound, different jobs

Four companies, one verb, and only one of them is us.

Amplaud (amplaud.com) is customer-proof software from Amplaud LLC. It is not Plaud.ai, the AI voice-recorder brand. It is not Applaud HR, the employee-experience platform at applaudhr.com. It is not Amplify Reviews, which serves financial advisors, and it is not Applaud Technologies, a consulting and training firm. “Applaud” is also the ordinary English verb; the product name is Amplaud. If you want a campaign link, an approval queue, and a Wall of Love, you are in the right place.

Companies with similar names, what each one sells, and where to go
NameWhat they sellIf you meant them
Amplaudamplaud.comCustomer-proof software from Amplaud LLC: campaigns, an approval queue, a Wall of Love, and optional advocate rewards.You are already here
Applaud (Applaud HR)applaudhr.comHR service delivery and employee experience: an employee portal, case management, knowledge, and HR journeys. Their site carries a copyright for Applaud Solutions UK Ltd.applaudhr.com
Amplify Reviewsamplifyreviews.comCompliance-focused review collection for financial advisors, built around SEC and FINRA testimonial rules. Their site names Amplify LLC.amplifyreviews.com
Applaud Technologies, LLCapplaud-technologies.comSoftware consulting and developer training: greenfield builds, modernisation, and cohort or self-paced courses. Unrelated to any of the above.applaud-technologies.com

Side by side

How Amplaud and Plaud differ by category, product, and purpose
 AmplaudPlaud
CategoryCustomer proof and advocacy softwareAI voice-recording hardware
What you getA web app and a published Wall of LoveA physical device plus a companion app
Main jobCollect, approve, publish, and reward customer proofRecord, transcribe, and summarise conversations
Who it is forTeams that need public social proofIndividuals capturing meetings and calls
RelationshipThis siteSeparate, unaffiliated company

Questions, answered

Are Amplaud and Plaud the same company?

No. They are unrelated companies in different categories. Amplaud is software for collecting and publishing customer proof. Plaud sells AI voice recorders. There is no partnership, ownership, or affiliation between them.

Is Amplaud a misspelling of applaud?

No, though the resemblance is intentional. Amplaud is the product name; applaud is the ordinary English verb meaning to clap or approve. If you searched for applaud software and landed here, Amplaud is probably what you were after.

How is Amplaud pronounced?

The same way you would say applaud, with an m in the middle: AM-plawd.

Does Amplaud record or transcribe meetings?

No. Amplaud collects testimonials and reviews from your customers, including video testimonials they record themselves. It is not a meeting recorder and does not transcribe your calls. If that is what you need, Plaud is in that category.

What does Amplaud actually do?

You create a campaign asking a customer for a written story, a video, or a public review. Submissions land in an approval queue, approved items collect in one proof library, and you publish them to a hosted Wall of Love or an embedded widget. Rewards are tied to approval rather than to what the person said.

If it was Amplaud you wanted, start here.

Collect a customer story, approve it, and publish it. The free plan does not expire, and the trial does not ask for a card.