Skip to content
Use cases

Different moments. The same proof loop.

Ask when value is visible. Approve what is specific. Publish where the next buyer needs confidence. See how that workflow changes by team.

SaaS

Turn product wins into proof while the detail is fresh.

Share a campaign after onboarding, an implementation milestone, or a support win. Give the customer a clear path to a written story, video, or public review destination.

Best request moment

After a meaningful product milestone

  1. 1Create a campaign for the proof you need
  2. 2Share the collection link from the moment your team already owns
  3. 3Approve the strongest submission in the proof library
  4. 4Publish it on a wall or widget

Growth adds webhook, Slack, and Teams connections when the handoff needs more automation.

Questions to ask, pitfalls, and FAQ for SaaS

How the workflow looks

SaaS
Campaign
Onboarding wins
Destination
Text · video · G2
Published to
Pricing proof wall
Ready for review in the proof library

Agencies

Keep each client’s proof separate without rebuilding the workflow.

Use workspaces to organise campaigns and approved proof by client or brand. Publish a dedicated wall, then reuse approved stories in proposals and client reporting.

Best request moment

At delivery, renewal, or a visible client result

  1. 1Create a workspace for the client or brand
  2. 2Collect an approved story for the completed engagement
  3. 3Publish a client-specific wall or widget
  4. 4Keep advocate history with the proof item

Growth includes 3 workspaces and lets you remove Amplaud branding. Scale removes the workspace and seat caps.

Questions to ask, pitfalls, and FAQ for Agencies

How the workflow looks

Agencies
Workspace
Northstar Studio
Campaign
Launch retrospective
Published to
Client proof wall
Ready for review in the proof library

Ecommerce

Ask for the customer story after delivery, not before trust exists.

Add an Amplaud collection link to the post-purchase communication you already run. Collect written or video proof, review it, and embed the approved story near a product decision.

Best request moment

After delivery and enough time to use the product

  1. 1Add a campaign link to your existing follow-up
  2. 2Collect a written or video testimonial
  3. 3Review the submission before publishing
  4. 4Place the approved proof on a wall or embed

Amplaud does not claim native order triggers or photo-review automation on this page.

Questions to ask, pitfalls, and FAQ for Ecommerce

How the workflow looks

Ecommerce
Campaign
Post-purchase stories
Format
Text · video
Published to
Product-page widget
Ready for review in the proof library

Creators

Give scattered audience praise a permanent home.

Share one campaign link with students, readers, or community members. Approve specific stories and publish a hosted Wall of Love before the next launch.

Best request moment

After a launch, a drop, or a community milestone

  1. 1Ask one focused question with a campaign
  2. 2Let the advocate reply in text or video
  3. 3Approve only the stories that carry useful detail
  4. 4Share the wall in the next launch

The 14-day free trial covers this workflow, and campaigns are never capped on a paid plan.

Questions to ask, pitfalls, and FAQ for Creators

How the workflow looks

Creators
Campaign
Launch reactions
Prompt
What changed since you joined?
Published to
Launch wall
Ready for review in the proof library

Coaches

Proof is the whole sale when the work is invisible.

Ask at the outcome the client hired you for, not at the end of the calendar. Approve what they are comfortable making public, then publish it where prospects decide.

Best request moment

When the client reaches the outcome they came for

  1. 1Create a campaign for the programme or engagement
  2. 2Send the link at the result, not at the final session
  3. 3Approve only what the client agreed to make public
  4. 4Publish to a wall prospects can read before booking

Starter covers one practice: 1 workspace, 3 seats, unlimited campaigns. Growth adds rewards and removes Amplaud branding.

Questions to ask, pitfalls, and FAQ for Coaches

How the workflow looks

Coaches
Campaign
Programme outcomes
Destination
Text · video
Published to
Booking page wall
Ready for review in the proof library

Course creators

Ask at completion, not at checkout.

A student who just paid has nothing to say yet. Trigger the request when they finish a module or the course, approve what is usable, and publish it on the sales page.

Best request moment

At module or course completion

  1. 1Create a campaign per cohort or per course
  2. 2Send the link at a completion milestone
  3. 3Approve the stories that name a specific result
  4. 4Publish to the sales page and the checkout

Unlimited campaigns on every paid plan, so a campaign per cohort costs nothing extra. Rewards start on Growth.

Questions to ask, pitfalls, and FAQ for Course creators

How the workflow looks

Course creators
Campaign
Cohort 4 completion
Destination
Text · video
Published to
Sales page wall
Ready for review in the proof library

Freelancers

Your last project is your portfolio. Capture it before it fades.

Ask at handover while the client is still delighted, keep every approved story in one library, and reuse it in proposals instead of hunting through old email.

Best request moment

At handover, before the invoice is forgotten

  1. 1Create one campaign you reuse for every project
  2. 2Send the link with the final delivery
  3. 3Approve the story and keep it in the library
  4. 4Publish to your site and paste it into the next proposal

Starter is built for this: 1 workspace, 3 seats, unlimited campaigns, and the Wall of Love with 9 templates at $29 a month.

Questions to ask, pitfalls, and FAQ for Freelancers

How the workflow looks

Freelancers
Campaign
Project handover
Destination
Text · video
Published to
Portfolio site
Ready for review in the proof library

Local services

The review that matters is the one on the map.

Route customers to the public review source that drives local search, collect written and video proof for your own site, and keep both in one library.

Best request moment

Same day, while the work is still fresh

  1. 1Create a campaign pointing at your public review destination
  2. 2Share the link the day the job is finished
  3. 3Collect written and video proof for your own site
  4. 4Publish an approved wall on the pages that convert

All 15 review sources are on every paid plan, including Starter. Rewards for the people who take the time start on Growth.

Questions to ask, pitfalls, and FAQ for Local services

How the workflow looks

Local services
Campaign
Job completed
Destination
Public review · video
Published to
Service page wall
Ready for review in the proof library

Sales teams

The right quote, for the objection actually being raised.

Turn closed-won moments into approved proof, keep it in one library filtered by campaign and format, and give reps something specific to send after the call.

Best request moment

After a win, or a renewal that went quietly well

  1. 1Create a campaign the account team triggers after a win
  2. 2Collect the story while the evaluation is still recent
  3. 3Approve it into a library reps can search
  4. 4Publish the strongest to the pages buyers check alone

Growth adds Slack, Teams, Zapier and webhooks, so a new approved story can reach the team where they already work.

Questions to ask, pitfalls, and FAQ for Sales teams

How the workflow looks

Sales teams
Campaign
Closed-won stories
Destination
Text · video · G2
Published to
Proof library · wall
Ready for review in the proof library

Your happiest customers are ready to sell for you.

Give them the mic. Launch your first campaign free and watch quiet goodwill turn into public proof.